ROCHESTER, N.Y., Nov. 8—Jeffrey Hayzlett, Chief Business Development Officer and Vice President, Eastman Kodak Company, was selected by editors of BtoB as a Best Business to Business Marketer for 2007. In honoring Hayzlett, the magazine recognized him as a “print evangelist.”

“Jeff is truly deserving of this award. He’s driven our marketing programs to help our customers grow their businesses,” said Phil Faraci, President and Chief Operating Officer, Eastman Kodak Company. “That’s the ultimate business to business marketing success.”

Hayzlett, who joined Kodak’s Graphic Communications Group as Chief Marketing Officer in April 2006, oversaw a multifaceted program to promote print, generate demand among marketers and print buyers, and drive business to Kodak’s customers. A series of ads with the theme “Print is…” demonstrates the positive impact that print has on people’s lives and reminds print providers that the work they do plays a vital role in commerce and communication.

As part of the campaign, a Print Ambassador website (www.printambassador.com) launched earlier this year. Designed to highlight the innovative approaches for using print to reach consumers with highly targeted, relevant messages, the website provides visitors with market research, customer testimonials, return on investment studies, examples of highly successful print campaigns, and a list of print industry events. A section called “Find a Printer” connects marketers with print providers in their area that meet their production needs.

In addition to the print and online components, Hayzlett and other Kodak executives regularly speak at marketing conferences about the efficacy of print.

“It’s a new Kodak and this award belongs with the entire marketing team,” said Hayzlett.  “Our team is helping guide Kodak through its successful transformation, creating many innovative and unique programs.”

About Eastman Kodak Company

Kodak is the world’s foremost imaging innovator.  With sales of $10.7 billion in 2006, the company is committed to a digitally oriented growth strategy focused on helping people better use meaningful images and information in their life and work. Consumers use Kodak’s system of digital and traditional products and services to take, print and share their pictures anytime, anywhere; Businesses effectively communicate with customers worldwide using KODAK solutions for prepress, conventional and digital printing and document imaging; and Creative Professionals rely on KODAK technology to uniquely tell their story through moving or still images.

More information about Kodak (NYSE: EK) is available at www.kodak.com

For more information about Kodak’s Graphic Communications Group, visit www.graphics.kodak.com.  For downloading photos from Kodak’s image library, visit: www.kodak.com/go/gcg_images. 

(Kodak is a trademark of Eastman Kodak Company.)

2007